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III Edition of the report “Spanish fashion design, in numbers”

The Asociación de Creadores de Moda de España (ACME) reveals the contribution of its associates to the Spanish economy: a turnover of 474.3 million euros in 2017, which entails an increase of 7.2%.

The data has been presented at a meeting at the Hotel Único in Madrid, where prominent professionals from the fashion sector have debated the challenges of Spanish fashion. The meeting was attended by: Pedro Trolez, President of Delpozo; Dora Casal, Deputy Director of Roberto Verino; Ignacio Sierra, Corporate General Manager of the Tendam Group; Pepa Bueno, Executive Director of ACME; Alessandro Manetti, CEO of IED in Spain; Federico Sainz de Robles, founder of Sepia; Javier Goyeneche, founding President of Ecoalf; Charo Izquierdo, Director of MBFWM, and designers Juanjo Oliva, Hector Jareño, Paul Garcia de Oteyza, Roberto Torretta and Modesto Lomba, President of ACME.

The presentation of this report is part of a series of thematic meetings Ten Years Ten Topics that has launched to celebrate its 10th Anniversary.

The report, Spanish fashion design, in numbers, driven by ACME, reveals the economic magnitudes that showcase the constant growth and the important contribution of fashion design to the Spanish economy. The study, carried out with the collaboration of the Community of Madrid and sponsored by IED Barcelona, ​​focuses on ACME’s associated fashion brands, and aims to shed light on the economic dimension of these companies, in addition to analysing their evolution year by year.

Along with the growth registered in 2017, aligned with the previous year, internationalization is one of the main vectors of change in author fashion design in Spain. In this sense, for the first time it exceeded in 2017, 25% of global sales on the total, that is to say, that one of every four euros deposited by these companies proceeds from their sales abroad.

Specifically, ACME’s partners registered global sales of 120.6 million euros, 12% more than in the previous year. Compared to a total turnover of 474.3 million euros, global sales reached 25.4%, compared to 24.3% in global sales in the previous year.

Nearby markets such as Italy and France, and faraway ones such as the United States, China and Japan, are among the most repeated in the Spanish fashion company’s list of main foreign markets. Other European countries such as Portugal, the United Kingdom and Germany, and others from outside Europe such as Mexico and Chile follow these.

The publication also includes the contribution in terms of job creation of ACME’s associates. The year 2017 was in this sense a consolidation of teams, as these companies added a total of 4,304 jobs, a volume similar to the previous year.

On the other hand, in terms of distribution, positive elements are also seen, since in 2017 the companies associated with ACME added 926 points of sale with respect to the final number registered in 2016, up to a total of 14,020.

The report also emphasizes online billing of author design companies associated with ACME. In 2017, they strengthened their billing in the digital channel, registering total sales of 24.2 million euros through e-commerce, which represented an increase of 26.5% compared to the previous year.

On the occasion of the presentation of said report, Modesto Lomba, President of ACME, indicated that, although “it is evident that everything can be improved, without a doubt we can also praise the work of our creators for embarking on brave international projects, for betting on the digitalization of their companies, and for searching new ways for their businesses to continue growing “, he added.

Pepa Bueno, Executive Director of ACME, declared on her behalf that, “in today’s challenging environment, companies must continue to plan and execute expansion plans, perfecting the digital sales platforms and strengthening customer relations.” “And all this must be done while maintaining the creative and innovative component that characterizes our fashion,” she added.