From April 10th to 15th, Madrid es Moda will fill with fashion the corners all over the city, and will continue to bring Spanish author brands that uphold the slow fashion movement closer to the public with the support of Madrid Capital de Moda, the fashion platform of Madrid’s City Council.
In this new edition of Madrid es Moda, more than 30 designers will present their collections in progress (SS 2021) in genuine performance events and activities organized in the capital’s establishments and emblematic places. Small-format appointments and capacity, by invitation only, will encourage local consumption, while offering fashion brands the unique opportunity to interact with their clients in a different, intimate and safe environment. Additionally, a collective designer fashion showroom will open its doors at Medialab Prado from April 10th to 13th, also with the collaboration of the Culture, Tourism and Sports Area of the City Council. A new interactive space where the public can request an appointment to see the SS 2021 collections of the participating designers together with a team of stylists.
MeM is an initiative led by ACME under the Madrid Capital de Moda umbrella of Madrid’s City Council that aims to promote and revitalize the notoriety and consumption of designer fashion. A project created to recover our industry, unique in the world.