Andrés Sardá founded his signature label in the 60s. Trained in textile engineering, he initiated a revolution in the design of women's lingerie and swimwear, placing the brand in a relevant position within luxury lingerie brands with global recognition. In 1998, Nuria Sardá, daughter of the founder, takes control of the creative direction of the family firm, presenting their collections at Madrid Fashion Week since 2000.
Throughout his extensive career, Sardá has received numerous awards, such as "Creator of the Year", awarded by the International Salon of Lingerie in Paris, as well as the National Fashion Award in 2015.[:]