The Reina Sofía Museum hosted the 3rd meeting of La Mesa de Moda de Autor (Author Fashion Permanent Working Group), where the Strategic Guidelines 2026-2030 were presented, a plan designed to strengthen the sector’s identity by advancing in innovation, training and internationalization.
The meeting brought together the Ministry of Culture—which chaired the committee—, representatives from the Ministry of Foreign Affairs, the Ministry of Industry and Tourism, ICEX, EOI, and ENISA, along with the cultural councils of autonomous communities as well as cities. Also participating were Juan Duyos (President of ACME), Ernesto Naranjo (Member of ACME’s Board of Directors), designer Modesto Lomba, under whose tenure as President of ACME the slogan was first developed, designer Héctor Jareño, who was commissioned to create the slogan, Pepa Bueno, Executive Director of the Asociación de Creadores de Moda de España (ACME), Sergio Álvarez, Executive Director of the Fundación Academia de la Moda Española (FAME), and representatives from the country’s leading Fashion Weeks: 080 Barcelona, Madrid es Moda,, Mercedes-Benz Fashion Week Madrid, and Swimwear Week by Gran Canaria Moda Cálida, the latter represented by the Regional Councillor for Economic Development, Industry, Trade, and Crafts, Minerva Alonso. All of them have worked over the past year defining the plan.
The Strategic Guidelines outline thirty actions focused on three key areas: strengthening the identity of author fashion, modernization and innovation, as well as promoting training, entrepreneurship and international presence. The goal is to consolidate a stable framework for public-private collaboration as response to the sector’s challenges and opportunities.
The Minister of Culture emphasized, as its greatest strengths, the uniqueness and authenticity of Spanish author fashion and advocated for the continuation of La Mesa de la Moda as a space for coordination and joint action.
During the session, the report “Spanish Fashion Design in Numbers 2024” was also shared, confirming the sector’s consolidation: over one billion euros in turnover, and furthermore, a 2.7% increase in exports compared to the previous year.
These new guidelines now chart a shared course to continue promoting Spanish author fashion as one of the most dynamic cultural industries with an impactful global reach.
