LOLA CASADEMUNT opens a new store in Alicante, located at Plaza Calvo Sotelo, 15, coinciding with its 45th anniversary celebrations. The opening is part of the fashion brand’s local expansion plan, reinforcing its presence in the Valencian Community. With this new space, LOLA CASADEMUNT now has two flagship stores in the region, in addition to its shop-in-shops in El Corte Inglés department stores in Valencia, Alicante, and Castellón.
The store has a surface area of almost 90 square meters and reflects the evolution of the brand’s retail concept. The space includes three fitting rooms and a layout designed to facilitate a comfortable, personalized shopping experience.
The new store showcases a selection of clothing, accessories, and footwear from the brand’s two lines: LOLA CASADEMUNT, with its casual and contemporary spirit, and LOLA CASADEMUNT BY MAITE, the company’s elevated premium proposals, linked to the creative vision of Maite Casademunt, President and Creative Director.
“This opening represents another step in our growth strategy reinforcing our commitment to being present in key locations that allow us to continue to bring the brand closer to our customers. We maintain a sustainable growth, an expansion model that prioritizes the quality of our spaces and the shopping experience,” states Paco Sánchez, CEO of LOLA CASADEMUNT.
Founded in 1981 as a family business dedicated to creating fashion accessories, LOLA CASADEMUNT celebrates its 45th this year. Since then, the brand has developed a path closely linked to women’s fashion, with a growing presence in the Spanish market.
With the addition of Alicante, LOLA CASADEMUNT now accounts for 25 own stores, 5 franchises, 44 shop-in-shops in El Corte Inglés department stores throughout Spain, and over 570 multi-brand points of sale nationwide. The company also sustains its official online store as a part of its omnichannel sales model.
The new store is now open at number 15 Plaza Calvo Sotelo, in the center of Alicante.
