Meliá Hotels International, a leading hotel company in Spain, evidences their support towards local fashion by signing a collaboration agreement with ACME. The Balearic brand thus becomes the hotel chain of reference for the 46 fashion brands that integrate the Asociación Creadores de Moda de España.
This collaboration agreement establishes that member companies may receive discounts and favourable conditions in the hotels of the chain in order to promote the internationalization of Spanish fashion.
With this agreement, Meliá Hotels International, which has an exclusive portfolio of hotels around the world, aims to strengthen its position as a hotel company benchmark of excellence and quality.