Agatha Ruiz de la Prada presents “Romeo and Juliet”, her new fall-winter 2025/2026 collection in collaboration with Humana, at Mercedes-Benz Fashion Week Madrid.
With a focus on sustainability, the firm transforms garments destined for discard into runway pieces. Shirts are reimagined into skirts, tops and dresses; cords and fabric scraps become fringes giving the dresses movement, and denim is reinvented into the firm’s iconic worm dress. The wedding dress is created from white shirts and the footwear has been rescued from archive models that have already been showcased in previous runways.
The collection also includes collaborations with iconic brands such as Ostras Sorlut, Aceite Señoríos de Relleu, and Chocolates Marcos Tonda, in a meet between luxury and fun.
There are also touches of style and functionality with NZI helmets, NOCO bags and a complete sensory experience thanks to the vibrant flavors of Sal y Pimienta Carmencita and Popit.
A unique show where fashion, sustainability, gastronomy and design come together to give life to proposals full of color and awareness.
