Flabelus, in collaboration with Juan Avellaneda x Seeiou, has unveiled a limited-edition collection that blends fashion and footwear through a contemporary interpretation of spring. The collaboration focuses on the flower as inspiration rather than a literal motif: velvets, ribbons, delicate finishes, and relaxed silhouettes create a collection where Flabelus footwear coexists with the creative universe of Juan Avellaneda x Seeiou.
“This collection arises from the flower understood as an atmosphere, not as a print. A more emotional spring rather than literal,” explained Juan Avellaneda. The collection combines the designer’s aesthetic and narrative sensibility with the artisanal language of Flabelus, a brand that carries out all its production in its own factory in Elche.
The campaign was photographed by Álvaro Gracia and stars Neus Bermejo and Nathalia Novas, with production by Natalia Carrasco, Flabelus’s design and production director. As part of the launch, both brands hosted a brunch at Hotel Santo Mauro, attended by Nieves Álvarez, Fernanda de la Puente, Vega Royo Villanova, María Vega Penichet, Marta Carriedo, and Ana María Chico de Guzmán, among other guests.
The collection is now available online, in Juan Avellaneda x Seeiou stores, and in select Flabelus boutiques in Madrid, Barcelona, Seville, Lisbon, Miami, Mexico City, Chile, and Lima.
