García Madrid, Twenty Years of Craftsmanship

13/03/2026

García Madrid presented its Fall/Winter 2026/2027 collection at OMODA Madrid es Moda through a hybrid format that combined a physical presentation at its Conde de Aranda boutique together with audiovisual content on its website and social media.

The 2026.1 collection commemorates the house’s twentieth anniversary, and is conceived as a meeting point between two decades of experience together with a contemporary perspective on menswear.

The presentation takes place in a completely dark space where the clothing is experienced up close through texture and the garment’s construction. This approach shifts the focus from the visual to the direct contact with the fabric and the pattern-making process. Within this framework, the collection revisits essential materials in the brand’s DNA—cashmere, wool, and cotton—and updates pieces that have accompanied its evolution over these twenty years. The silhouettes are constructed through a progressive refinement of the pattern and meticulous attention to detail. The result offers a new interpretation of menswear where confidence and emotion coexist in a single attitude.

Twenty years later, the fashion brand returns to its origins: the direct relationship between body, fabric, and gesture.

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