25 October 2023 - News


Acromatyx, a fashion brand recognized for its creativity and its ability to transform the ordinary into the extraordinary, presented its new collection: "Follow me, even if you don't love me" the result of an exciting collaboration with prominent artist, architect and designer Tito Pérez Mora, known for his ability to explore deep themes such as time, matter and memory in a poetic and philosophical manner.

At the heart of this collection is the designers' idea of turning everyday life into art, reminding us: “everything depends on each person's point of view.” In our busy daily lives, we often overlook the beauty that is hidden in that which surrounds us, taking what we have at our disposal out of context.

A bold proposal to change our perception of common things. Designers play with sizes, materials and everyday objects to create surprising and unique garments that defy our expectations. Here you will find garments such as the "cooked suit", "the trash jacket", the "trash white bermuda", each of them meticulously designed and interpreted to invite you to appreciate beauty in that which is simple and quotidian.

The collaboration between Acromatyx and Jane Bardot brings to life a new jewellery collection where everyday objects are transformed into wearable art. Hardware hangers become elegant pendants, stationery clips become fashion accessories and kitchen bags house vacuum-packed jewellery, creating a surprising “meta-jewellery” concept. This project, guided by the creative vision of María Blanco, creative director of Jane Bardot, redefines everyday life with a unique fusion of art and fashion.