“The special window shops have been one of the pillars upon which we have built MADRID ES MODA,” explains Pepa Bueno, Executive Director of the Asociación de Creadores de Moda de España (ACME). Therefore, we got to work to create the 1st MeM Window Shop Contest. Established designers and students of design, brands and boutiques opt in this fourth edition of the Festival to the prizes of our Window Shop Contest. A contest that arises to place value on the exhibit space of fashion par excellence, and to make one of the slogans of MADRID ES MODA: We want to dress up the city become a reality.
For this, we have had the invaluable support of the Community of Madrid, the Madrid City Council and Madrid Capital de Moda, Marcelo Vilá and Las Rozas Village; and the collaboration of ModaEspaña, Acotex and Asecom, and the students of the Istituto Europeo di Design Madrid, the Superior Center of Fashion Design of Madrid, and the Postgraduates in Architecture, Design and Fashion of the Polytechnic University of Madrid.
Together we have defined two categories: Best Window Shop made by professionals linked to each participating establishment, and Best Novel Window Shop, created in collaboration with students of official centres of study of Fashion Design of Madrid.
On 21st February, during the closing party of MADRID ES MODA at the Hotel Iberostar Gran Letras, the winners of these awards will be announced:
- Accredited diploma, € 1,000 and mannequin by Marcelo Vilá for the Award for Best Window Shop modality participated by:Adolfo Domínguez, Andrés Sardá, Aurelia Gil, Cristina Piña, Delafuente, Dolores Cortés, Ecoalf, García Madrid, Juan Vidal, Ion Fiz, Isolée, L’Atelier Óptica, Leyre Valiente, Pedro del Hierro, Roberto Verino, Sita Murt, Tdotex, The Circular Project and Mi Calle de Nueva York.
- The prize for Best Novel Window Shop is awarded with a diploma, € 500 and a mannequin by Marcelo Vilá, a category chosen by Ángel Schlesser, Maya Hansen, Funny Swing, Farnis, Cooking the Kitchen Company, Devota & Lomba, Jorge Vázquez, Juana Martín, Lebor Gabala, Menchén Tomàs, Miguel Marinero, Rabaneda, Teresa Helbig and Ulises Mérida.
(Click on each participant to see the location of their window shop)[:]
